diff --git a/xos/services/exampleservice/admin.py b/xos/services/exampleservice/admin.py
index d4f6248..f679e4e 100644
--- a/xos/services/exampleservice/admin.py
+++ b/xos/services/exampleservice/admin.py
@@ -9,25 +9,40 @@
 
 from services.exampleservice.models import *
 
+class ExampleServiceForm(forms.ModelForm):
+
+    class Meta:
+        model = ExampleService
+
+    def __init__(self, *args, **kwargs):
+        super(ExampleServiceForm, self).__init__(*args, **kwargs)
+
+        if self.instance:
+            self.fields['service_message'].initial = self.instance.service_message
+
+    def save(self, commit=True):
+        self.instance.service_message = self.cleaned_data.get('service_message')
+        return super(ExampleServiceForm, self).save(commit=commit)
+
 class ExampleServiceAdmin(ReadOnlyAwareAdmin):
 
     model = ExampleService
     verbose_name = SERVICE_NAME_VERBOSE
     verbose_name_plural = SERVICE_NAME_VERBOSE_PLURAL
+    form = ExampleServiceForm
+    inlines = [SliceInline]
 
-    list_display = ('backend_status_icon', 'name', 'enabled',)
-    list_display_links = ('backend_status_icon', 'name', )
+    list_display = ('backend_status_icon', 'name', 'service_message', 'enabled')
+    list_display_links = ('backend_status_icon', 'name', 'service_message' )
 
     fieldsets = [(None, {
-        'fields': ['backend_status_text', 'name', 'enabled', 'versionNumber', 'description',],
+        'fields': ['backend_status_text', 'name', 'enabled', 'versionNumber', 'service_message', 'description',],
         'classes':['suit-tab suit-tab-general',],
         })]
 
     readonly_fields = ('backend_status_text', )
     user_readonly_fields = ['name', 'enabled', 'versionNumber', 'description',]
 
-    inlines = [SliceInline]
-
     extracontext_registered_admins = True
 
     suit_form_tabs = (
diff --git a/xos/services/exampleservice/models.py b/xos/services/exampleservice/models.py
index 6305b54..5d3e258 100644
--- a/xos/services/exampleservice/models.py
+++ b/xos/services/exampleservice/models.py
@@ -16,7 +16,8 @@
     class Meta:
         app_label = SERVICE_NAME
         verbose_name = SERVICE_NAME_VERBOSE
-        proxy = True
+
+    service_message = models.CharField(max_length=254, help_text="Service Message to Display")
 
 class ExampleTenant(TenantWithContainer):
 
diff --git a/xos/synchronizers/exampleservice/steps/exampletenant_playbook.yaml b/xos/synchronizers/exampleservice/steps/exampletenant_playbook.yaml
index 9da06f5..89e4617 100644
--- a/xos/synchronizers/exampleservice/steps/exampletenant_playbook.yaml
+++ b/xos/synchronizers/exampleservice/steps/exampletenant_playbook.yaml
@@ -6,13 +6,11 @@
   user: ubuntu
   sudo: yes
   gather_facts: no
+  vars:
+    - tenant_message: "{{ tenant_message }}"
+    - service_message: "{{ service_message }}"
 
-  tasks:
-  - name: install apache
-    apt:
-      name=apache2
-      update_cache=yes
-
-  - name: write message
-    shell: echo "{{ tenant_message }}" > /var/www/html/index.html
+  roles:
+    - install_apache
+    - create_index
 
diff --git a/xos/synchronizers/exampleservice/steps/roles/create_index/tasks/main.yml b/xos/synchronizers/exampleservice/steps/roles/create_index/tasks/main.yml
new file mode 100644
index 0000000..91c6029
--- /dev/null
+++ b/xos/synchronizers/exampleservice/steps/roles/create_index/tasks/main.yml
@@ -0,0 +1,7 @@
+---
+
+- name: Write index.html file to apache document root
+  template:
+    src=index.html.j2
+    dest=/var/www/html/index.html
+
diff --git a/xos/synchronizers/exampleservice/steps/roles/create_index/templates/index.html.j2 b/xos/synchronizers/exampleservice/steps/roles/create_index/templates/index.html.j2
new file mode 100644
index 0000000..9cec084
--- /dev/null
+++ b/xos/synchronizers/exampleservice/steps/roles/create_index/templates/index.html.j2
@@ -0,0 +1,4 @@
+ExampleService
+ Service Message: "{{ service_message }}"
+ Tenant Message: "{{ tenant_message }}"
+
diff --git a/xos/synchronizers/exampleservice/steps/roles/install_apache/tasks/main.yml b/xos/synchronizers/exampleservice/steps/roles/install_apache/tasks/main.yml
new file mode 100644
index 0000000..d9a155c
--- /dev/null
+++ b/xos/synchronizers/exampleservice/steps/roles/install_apache/tasks/main.yml
@@ -0,0 +1,7 @@
+---
+
+- name: Install apache using apt
+  apt:
+    name=apache2
+    update_cache=yes
+
diff --git a/xos/synchronizers/exampleservice/steps/sync_exampletenant.py b/xos/synchronizers/exampleservice/steps/sync_exampletenant.py
index bc4169b..fbde96f 100644
--- a/xos/synchronizers/exampleservice/steps/sync_exampletenant.py
+++ b/xos/synchronizers/exampleservice/steps/sync_exampletenant.py
@@ -33,8 +33,23 @@
 
         return objs
 
+    def get_exampleservice(self, o):
+        if not o.provider_service:
+            return None
+
+        exampleservice = ExampleService.get_service_objects().filter(id=o.provider_service.id)
+
+        if not exampleservice:
+            return None
+
+        return exampleservice[0]
+
     # Gets the attributes that are used by the Ansible template but are not
     # part of the set of default attributes.
     def get_extra_attributes(self, o):
-        return {"tenant_message": o.tenant_message}
+        fields = {}
+        fields['tenant_message'] = o.tenant_message
+        exampleservice = self.get_exampleservice(o)
+        fields['service_message'] = exampleservice.service_message
+        return fields